How to Choose Right Concealer?

How to Choose Right Concealer?

Concealer is an essential product for everyone to have — it’s the perfect fix for any skin imperfections. But what type should you use, and how can you select the right shade for your skin tone? Read on for our guide to choosing the perfect concealer.

Choose a type of concealer

Before you pick your shade, you need to know what type of product you want to use:

  • Liquid Concealer: Liquid concealer offers great coverage and is easy to blend. It’s best for normal to dry skin as it won’t dry out your complexion.
  • Cream Concealer: This type of concealer has a thicker, creamier texture and provides a fuller coverage look. It’s great for oily skin and gives a mattifying effect.
  • Stick Concealer: Stick concealer is great for quick touch-ups on the go. It’s a lot more dense than liquid or cream, so it gives a fuller coverage.

Choose a shade

Now that you know the type of concealer you want to use, it’s time to find the right shade. The general rule is to always match your concealer to your skin tone, and not your foundation, as they are almost always different.

  • If you have a fair skin tone, opt for a pinky or peachy toned base.
  • For a medium complexion, look for an orangey or yellow-based concealer.
  • For a dark skin tone, look for a concealer that is a few shades deeper.

Test it out

Once you’ve found a shade that you think might work, make sure to test it out to make sure it blends evenly with your skin tone. To do this, apply a bit of the concealer on your jawline and compare it to your skin tone — if it blends in seamlessly, then you’ve found the right match.


Finding the right concealer doesn’t have to be complicated. With the right knowledge, you can find the perfect shade to give you a flawless complexion. Just remember to select the right type of concealer for your skin type, find the right shade to match your skin tone, and test the concealer on your jawline before you buy.

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